Today I had an interesting conversation with a FDI thought leader and market expert. We both sensed that we do not yet see much movement in the FDI market. It led us to the question, are companies on the fence or even already planning for site related cost cutting or consolidation?
True or not true, it is an interesting challenge for any Investment Promotion Agency to have Investor Relationship Management in place such that you could engage proactively. You may not be able to stop it but you can influence or at least learn from their decision making to understand how that might be related to your competitiveness. I think that you will most likely not get an early inside lead, that would allow you to influence company decision making.
What you can do is use your Investor Relationship Management process, combined with the right Insight about your competitiveness, to maintain a systematic dialogue with your customers to pick up warning signs and certainly also feed them systematically with positive information concerning your global competitiveness. You all know how hard, labour intensive and expensive it is to maintain clear line of sight of your global competititiveness, not to mention pick up key trends early (positive and negative).
We can at a unique price point because we apply our GlobalArenaRank Insight globally. We are interested to discuss with you how this Insight could be applied most effectively in your Investor Relationship Management. Of course this is not relevant if business is booming in your area. Is it?